CEO Dangdang also respond by microblogging

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,[link widoczny dla zalogowanych]
this price war initiated by the Jingdong. CEO Liu Qiang Jingdong Mall East (microblogging), said yesterday at the micro-Bo has to honor its promise to give at the Jingdong based on the price discount of twenty members and will continue to cut prices within 24 hours to ensure that at least 20%, \price dropped to zero. \
SAN afternoon of Dec. 15 news, online bookstore is being ushered in a new round of price wars, following the sharp decline in Jingdong announced yesterday,[link widoczny dla zalogowanych], after Price Books, Amazon also announced today, based on lower and lower in the low 20%.
Qiang East had previously announced price war,[link widoczny dla zalogowanych], however, was undergoing Dangdang listed. Li Guoqing, CEO Dangdang also respond by microblogging: Book drop of 10% have only 2 million to 3 million, most customers want is a service rather than 2 to 3 yuan price.

Amazon (microblogging) play today a substantial advertising on its website, saying \This means that the online bookstore Amazon,[link widoczny dla zalogowanych], one of the characteristics of high-profile price war by adding books, hoping to win over users at a low price strategy.
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Although Liu Qiang East, said the move is not aimed at Dangdang Jingdong pressure. Analysts believe that hope through this series of actions Jingdong, a strong involvement in the book market. With the follow-up strategy for the Amazon, which means book price war intensified, may affect the online book price system. (Tracy)